MMC HELPS YOU FOCUS ON
THE BIGGER PICTURE
Due to limited bandwidth, traditional field sales organizations focus on customer segments and products where revenue impact is most significant – retention & growth of existing large customers with core products (as they should).
However, this results in:
- A lack of focus in newer or noncore products
- Not enough time to get to all customers
- A reliance on field sales as the only communications vehicle and relationship owner to customers
How does MMC’s Channel 8O/2O product help?
MMC specializes in working with distributors in the building products industry
to better manage customer relationships.
Leveraging data, analytics, and multichannel marketing to support your field sales organization.
Acting as a turnkey virtual sales organization for your low volume "house" accounts that can’t be reached cost-effectively by field sales.
WHAT ARE YOU LEAVING ON THE TABLE?
MMC has analyzed hundreds of data sets for distributors in the building product industry, and they all tell the same story. By providing these three key data points, MMC can project the potential sales opportunity your customer database holds.